
Here's how they describe it on their website:
"A Color for All Seasons
Courageous. Confident. Vital. A brave new color, for a brave new world. Let the bold spirit of Honeysuckle infuse you, lift you and carry you through the year. It’s a color for every day – with nothing “everyday†about it.
While the 2010 color of the year, PANTONE 15-5519 Turquoise, served as an escape for many, Honeysuckle emboldens us to face everyday troubles with verve and vigor. A dynamic reddish pink, Honeysuckle is encouraging and uplifting. It elevates our psyche beyond escape, instilling the confidence, courage and spirit to meet the exhaustive challenges that have become part of everyday life."
"Honeysuckle is guaranteed to produce a healthy glow when worn by both men and women. It’s a striking, eye-catching hue that works well for day and night in women’s apparel, accessories and cosmetics, and in men’s ties, shirts and sportswear. Add a lively flair to interior spaces with Honeysuckle patterned pillows, bedspreads, small appliances and tabletop accessories. Looking for an inexpensive way to perk up your home? Paint a wall in Honeysuckle for a dynamic burst of energy in the family room, kitchen or hallway."

As you can see, it's pink; pinkety pink pink. While it might make a nice accent color, I hope folks don't paint their walls with it and expect their house to sell quickly.
It wasn't so many years ago that home decor was all about having accent walls painted in colors that 'pop.' Then, the sell-your-home shows started promoting the theory that home buyers do not like odd colors, blah is better.
Personally, I liked the accent walls, and we're glad the people who lived here before us did some painting, but mind you, it happened to be colors we like, and the one room with the pop colors - a sponge technique of orange on top of yellow - is fortunately a small bathroom that we don't use very often. I suppose if the family room was painted dark purple I would have looked for another house because we're not ones for redecorating a home we've just moved into, or lived in for several years, for that matter.